Be yourself with Tone ID

1Expression
Makeup is not just decoration — it is a language of self-expression.

2Diversity
We respect each individual’s skin tone, preferences, and sensibilities, embracing diversity.

3Identity
Upmake respects each person’s standards and style, enabling them to express themselves authentically.
- Kristel
“I love that we now have something in the local scene that is inclusive AND good quality. I can now recommend them to everyone to find their own color match.”
- Hazel
“It's so light and long lasting! Something I can trust to perform best when it comes to base makeup.”
- Kat
“I found my shade in UPMAKE. I usually buy 2 shades of color for base products because most of the time they don’t have my shade match. It has good coverage so I don’t have to wear concealer too.”
1Fine-grained
2High coverage
3Compact
For every tone, one perfect match.

